Listings – Can consumers find your business?
Bad news: we can’t find many listings for your business, which means your customers can’t either. What’s worse is that the listings we found are mostly inaccurate. With 85% of consumers searching for a business online, you’re losing revenue to your competitors.
Add your business to review sites, business directories, and social sites to turn online searchers into customers.
Business Listings
The Snapshot Report aggregates data from over 70 directories to show:
- Number of listings
- Accuracy of listings
- Missing sites
Local businesses need accurate listings on a lot of business directories to ensure people can find them online.
Reviews – Do consumers trust your business?
Alert! You don’t have any reviews! Did you know that Google ranks businesses with reviews are ahead of businesses with no reviews? The recency, frequency, and quality of reviews are all significant drivers for clicks, calls, and search engine ranking
Don’t leave new business on the table. We’ll help you generate more reviews!
The Snapshot Report aggregates data from over 30 customer review sites to highlight:
- Number of reviews
- Recency of reviews
- Average score
Local businesses must continually collect fresh reviews and strive for a 4-5 star review rating to establish trust and credibility.
Social Media – Do consumers like your business?
It appears that social media is not your bag. That’s too bad—there are a lot of potential customers out there that are missing out on your wisdom, humor, and sage advice. We can help you build a strong social presence by regularly posting timely and relevant content. Give us a call!
The Snapshot Report pits a social presence against that of similar businesses in regards to:
- Number of posts
- Size of audience
Local businesses must keep their followers engaged to grow their audience and build brand loyalty.
Grow their engagement, grow their audience.
Website – Can your business website convert?
We see that you have a website, but Google is telling us it might need a makeover.
If you’re interested, we’re here to help!
The Snapshot Report leverages Google PageSpeed Insights to assess a website for:
- Mobile responsiveness
- Content
- Load speed
Local businesses need a mobile-friendly site that delivers the information people seek in order to make buying decisions.
Digital Advertising – Do consumers know about your business?
Potential customers are within your reach, whether they’re searching Google, scrolling through Facebook, or browsing other sites around the web. With digital advertising, you can put your business in the spotlight, so then those people will consider you before your competitors.
The Snapshot Report recommends keywords that will generate the most impressions and clicks for your website. The report also identifies how your website stack up against their competitors.
Compare:
- Keyword overlap
- Number of paid keywords
- Monthly paid clicks
- Monthly ad budget
Local businesses need to own the right keywords to ensure that their target audience knows about them.
SEO – Can consumers find you in search?
Potential customers are searching online for the products or services that your business offers. With SEO (Search Engine Optimization), you can boost your visibility in those search results, so that people will find you before your competitors.
The Snapshot Report identifies how your organic keyword performance stacks up against their competitors’.
Compare:
- Keyword overlap
- Number of keywords
- Monthly clicks
- Monthly value of clicks
Local businesses need to own popular keywords to ensure potential customers find them before their competitors.
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